Our origins

Daybluet began as an alliance among immigrants from Latin America, led by doctors Sixto “Sixo” Acapulco, Rosalio Pablo “Pau” Estrela, and Sasha Normi “Sadoma” Benedetti. They had developed a strong friendship at a young age, during the seventies, and they promised not to part ways after finishing their studies, regardless of the difficulties they might face. The trio occasionally used that name to refer to themselves or to what was once a fictional company that they would eventually grow into creating.

When they graduated, however, the job market glossed over their intelligence and prioritized other applicants. The group ended up resorting to teaching in high schools because, even though they had bigger ambitions, they believed and still believe that instructing the youth is the noblest of professions. The following years eroded their hopes of a better future.

The day that changed everything was when Benedetti’s sister paid him to tutor his niece, Carlita, as a desperate attempt to get her to learn science, since she had always hated it but liked her uncle. With the help of his friends, Carlita received lessons she will never forget.
Her school had very few educational supplies, so that was the first time she had access to that many resources. In particular, she used an authentic microscope that belonged to Estrela, which sparked her love for microorganisms.

“Uncle Sashu and his friends are so smart and cool! I wish I had him as a teacher,” she told her friends. “The ones I have are so boring!”

During the following weeks, more parents expressed interest and were surprised by our founders’ work. They considered the idea of actual doctors working with their kids to be depressing, yet also useful, given that the trio seemed to be excellent teachers despite charging so little. One mother even boldly bought some books that her older son needed for higher education.

Their new business had potential; nonetheless, the trio thought they could use a little help. Acapulco had made a friend during university, Peace Rainez-Paines, who had studied Finance and was working as a cashier at the time. He was more than happy to be part of the company and assist his dear friend.

“Pees is the mind behind our company! We owe him a lot!”

“Sixo and his little friends are so [...]. If it wasn’t for me, these [...] would have died within two months.”

–Acapulco and Rainez in an interview.

The trio and Rainez discussed their future. Benedetti and Acapulco thought they should simply offer tutoring and retailing, while Estrela still clung to the hope of becoming scientists. Ultimately, they agreed to establish a multipurpose company and set aside a portion of their earnings for secondary investment in research. Meanwhile, they would sell their old belongings, resell educational supplies, and offer tutoring services. Older students needed textbooks, while the parents of younger ones requested science toys to feed their curiosity. The team utilized the commercial retail space that Estrela had inherited to give private lessons and sell products simultaneously.

In 1991, Daybluet managed to acquire its first building dedicated to investigative work after months of effort, boosting its popularity, albeit its actual peak of popularity occurred when a school scheduled an excursion to the said laboratory.

The more they earned, the more responsibilities they had to assume. Daybluet’s humble team started to grow, hiring retailers, guardsmen, researchers, Public Relations Specialists, and administrative employees, among others. By 1995, Daybluet was a fully fledged organization.

During all those years, Acapulco had led the company just because he was considered the “leader” of their friend group. Luckily, the team soon realized that Rainez could direct it better than anyone, and he got promoted in 1998. Under His command, Daybluet found its heart.

Rainez had travelled over the United States, Mexico, and Argentina and witnessed the struggles of many communities. Seeing the number of kids living in poverty, unable to fulfill their potential, devastated him. Although the system is inherently flawed, and he himself could not fix it, he ensured that Daybluet would always support those in need and prevent such injustices.

The most notable example of this is “Fair For Fairness”. In 2003, Daybluet hosted its first event, where the now-big team performed all-ages shows free of charge, and it was a hit. As the years passed, Daybluet added more novelties to FFF, for instance, contests, bringing small businesses, and more.

Since 2010, Daybluet has been sponsoring smaller investigative teams through forms and or winning FFF’s contests.

On June 6th, 2024, Rainez passed away via suicide. Acapulco became the CEO again.